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 Interim Position as Chief Marketing Officer

Going-to-Market Strategy Preparation und Technologie Bewertung

Deutsches MedTech Unternehmen

 INDUSTRIE     Medical Brain Ultrasound

 EXPERTISE      Marketing & Business Planning

 STANDORT       Deutschland

Professionelle Erfahrung

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Technologie-Know-how in Verbindung mit Führungsqualitäten, funktionsübergreifende Teamzusammenstellung

Wertschöpfung

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Umfassende CMO-Erfahrung und Führungsqualitäten

Stakeholder Management

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Kombination von technologischer Machbarkeit mit Marktchancen und Managementerwartungen 

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"Establishing new technologies and methods in the healthcare market is a challenge. The combination of machine learning techniques with ultrasound technology, for the detection of brain functions like brain pulse, is a novelty that needs extensive cross-functional expertise to reach a CE product status. In addition, financing and the right stakeholder structure is an important asset for market penetration. In this project the functional and organizational restructuring led to a well-balanced company position – striving for growth."

- Frank Roth, Interim Chief Marketing Officer (CMO) -

Kontaktieren Sie uns

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Frank Roth

Direktor

  • LinkedIn

Weitere Cases

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LUFTHANSA

Corporate Innovation

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Health Insurance

Reorientation & Reorganization

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IVD StartUp

Quality Management

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MedTech Company

Business Development

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